Hathaway new face of Lancome

Actress Anne Hathaway who starred in the very fashionable The Devil wears Prada is to become the newest ambassador for the luxe international brand, Lancome.

The doe-eyed beauty will follow in the footsteps of Kate Winslet, Uma Thurman and Clive Owen.

Odile Roujol, President of Lancome International, said the choice was natural.

“Anne Hathaway is a radiant young woman who perfectly embodies modern femininity. We know she will portray all the passion and excitement of our new fragrance.”

The 25-year-old star will front Lancome’s as-yet unrevealed newest fragrance in both print and television adverts.

The fragance is due to be launched globally in September this year.

Source: Stuff.co.nz